Coordinate demand
Structure project needs, target markets, investment stages and implementation requirements so teams can assess the opportunity and agree next steps.
COMPANY
About ELMSFLOW
ELMSFLOW is a cross-border business platform connecting advanced technology, equipment, labour and delivery resources from many countries β including but not limited to China β with market demand in Ireland, the EU, the UK and Commonwealth markets, and North America.
Match capabilities
Connect relevant products, equipment, technical solutions, manufacturing capabilities and professional resources with project requirements.
Prepare delivery
Organize evidence preparation, qualification coordination, local implementation and logistics hand-offs. The platform does not replace official decisions or professional advice.
NETWORK
Where we operate
Ireland is the landing point, not the limit. The group already operates from Ireland, China and the United States, with further offices in establishment, so a project can be supported from more than one direction.
Dublin, Ireland
Head officeEU entity Β· CRO 813399
Shanghai, China
China officeSourcing, supplier and workforce coordination
Brooklyn, USA
Registration in progressUS entity
London, United Kingdom
In establishmentUK market and Commonwealth routes
Brussels, Belgium
In establishmentHosts the EU institutions Β· policy and standards engagement
Market directions: the EU, the UK and Commonwealth markets, and North America.
PEOPLE & DELIVERY
Experience across supply chains, trade and technology.
The team brings together leadership in supply-chain management, customs-compliant logistics and cross-border technology integration.
01
Paul Brennan
Supply chain, food safety, quality & sustainability
Paul is a supply-chain, food-safety and quality specialist with more than 45 years of industrial experience. He operates Paradigm Supply Chain Solutions, a Dublin technical management consultancy focused on green projects, carbon, ISO certifications, quality management and global BRC food standards.
Career & Leadership
- Held senior roles across Smurfit Kappa Group, United Technology Carrier, 3Com, Apple, Microsoft, Primark, House of Fraser, Tesco, Brown Thomas Group, Lister Group, Black & Decker, ABX Logistics and the Belgian railway company.
- Served ten years as General Manager of Supply Chain Management for McDonaldβs Europe and six years as lead consultant on its Global Sustainability panel.
- After retirement, consulted for McDonaldβs China on food safety until August 2022.
Domain Expertise
- Supply-chain management, food safety, quality systems, BRC standards, sustainability, green projects, carbon and ISO certification.
- Lectured on supply-chain management at TU Dublin and UCD Smurfit Business School.
Qualifications & Education
- Chartered logistician, logistical engineer and food technologist; business diplomas in marketing, lean engineering, Six Sigma, TQM and purchasing.
- Degrees and awards include BE Industrial Engineering, BA Human Resources Management, MSc Supply Chain Management, BSc Logistics, Masters in European Logistics and a certificate in Logistical Engineering.
- Education includes the National College of Ireland, University College Dublin, Harvard University, The Open University and Cranfield University.
Professional Affiliations
- Fellow of the Chartered Institute of Logistics and Transport in several countries.
- Member of the Society of Logistical Engineers (USA) and the American Council of Logistics Management.
02
Turlough Sheehan
Global logistics & customs compliance specialist
Turlough has more than 40 years of experience in global logistics and customs regulatory frameworks. He has been active in e-commerce development and compliance since 1992, helping logistics businesses align international trade requirements with operating models.
Career & Leadership
- Was at the forefront of the global rollout of Duty Paid (DDP) shipping solutions.
- Spearheaded the design and implementation of numerous international customs-compliant hubs.
Domain Expertise
- Global logistics, customs regulation, e-commerce development, cross-border trade and international compliance strategy.
- One of the primary instigators of international compliance strategies regarding Section 321 (19 U.S.C. Β§ 1321) for low-value entries into the US market.
Strategic Advisory
- Consults to major logistics entities on international trade law.
- Advises on aligning emerging technology with established customs procedures.
03
Harling Sun
Founder, MOTA TECHLINK | Lead architect & cross-border integrator
Harling is the founder of MOTA TECHLINK and a technical architect and business integrator with nearly 30 years of experience. His work bridges complex regulatory environments, including customs and foreign-exchange settlement, with modern platforms, AI and IoT.
Career & Leadership
- At eBay China R&D Center, founded and led the API team, defining standards for global e-commerce integration.
- Served as lead programmer at KONAMI and financial development lead at IBM.
- Oracle (formerly Sun Microsystems) Certified Enterprise Developer.
Representative Achievements
- Independent contributor since 2010, with four milestone deliveries:
- Shanghai 1210 customs service: architected the system that processed the first cross-border export and foreign-exchange settlement order in the Shanghai Free Trade Zone.
- Globalegrow (listed 002640): core leader before its IPO.
- Yixintang (listed 002727): cross-border new-retail infrastructure for a pharmaceutical group.
- Designed an AI+IoT smart elevator system.
Technical Expertise
- Modern stack: Next.js, React, Supabase, Tailwind, Cloudflare Workers and Pages.
- AI: LLM fine-tuning, vector databases and automation.
- Cross-border integration across customs, foreign exchange, e-commerce, pharmaceuticals and connected systems.
Education
- BA Finance, Shanghai University of Finance and Economics (SUFE).
- Computer Science, SIETU.